We have been added to the United Way Preferred Contractor Directory

We are proud to announce that we have been invited to have Vast Whisper Production added to the United Way Preferred Contractor Directory. This came about through our video production work with the Association of Fundraising Professionals and the United Way Greater Houston. They saw our video production quality and generosity as being worthy of this honor and we are very grateful to be a part of their directory.

Come check us out and view our profile here!

If you’re ready to start a video project check out our website! Houston’s business and nonprofit communities trust Vast Whisper Productions for video storytelling that’s not just beautiful—but effective. Contact us today to schedule your Discovery Call—and let’s bring your story to life with video that connects, engages, and performs.

Why Storytelling is the Secret Weapon in Video Marketing | Houston Video Production

In today’s fast-paced digital world, businesses are constantly vying for attention. With the rise of video marketing, it’s easier than ever to reach your audience, but standing out is a different challenge altogether. The secret? Storytelling.

The Power of Storytelling in Video Marketing

People don’t just buy products or services; they buy experiences, emotions, and connections. A well-crafted story can create a deep emotional response that resonates far beyond a standard promotional video. If you're looking for expert video production in Houston, TX, integrating storytelling into your strategy can set your brand apart.

Why Storytelling Works

1. Emotional Connection: Stories engage emotions, making your brand more relatable and memorable.

2. Better Retention: Viewers remember stories more than statistics or dry facts.

3. Higher Engagement: People are more likely to share a compelling narrative than a straightforward advertisement.

4. Builds Trust: A well-told story establishes authenticity and credibility.

How to Incorporate Storytelling into Your Video Marketing

1. Define Your Core Message: What do you want your audience to feel, understand, or do?

2. Show, Don’t Just Tell: Use visuals, music, and real people to bring your story to life.

3. Keep It Authentic: Authenticity builds trust and fosters genuine connections.

4. Use a Clear Structure: Every great story has a beginning, middle, and end.

5. Leverage Customer Stories: Real experiences from your customers are powerful testimonials.

The Future of Video Storytelling

As video production in Houston continues to evolve, brands that master storytelling will stand out. Whether through short-form social media clips or long-form branded content, businesses that invest in authentic narratives will create lasting impressions and deeper customer loyalty.

Final Thoughts

If you’re looking to elevate your Houston video marketing strategy, consider shifting your focus from selling to storytelling. By crafting compelling narratives, you’ll create videos that not only capture attention but also build lasting relationships with your audience.

Need help bringing your brand’s story to life? Our Houston video production company specializes in creating engaging, impactful content that resonates with your audience. Contact us today to get started!

Another great year of telling video stories!

As the year comes to a close, we at Vast Whisper Productions find ourselves reflecting on what an incredible year it has been. Thanks to the unwavering trust and support of our clients, 2024 has been a year filled with growth, creativity, and countless stories brought to life through professional video production in Houston. We are immensely grateful for the opportunity to partner with so many wonderful organizations and individuals, helping to share their visions and amplify their voices.

This year, we were privileged to work on an array of projects, from nonprofit campaigns that make a difference in our community to corporate videos that elevate brands and tell compelling stories. Additionally, we had the pleasure of creating dynamic social media video content for our clients, helping them engage their audiences and strengthen their online presence. Each project brought its own unique challenges and rewards, pushing us to innovate and refine our craft.

Our mission has always been to create videos that inspire, connect, and drive meaningful action. In 2024, we saw firsthand how powerful storytelling can be in uniting people around a common goal, and it has been our honor to play a role in making that happen. Whether it was crafting compelling social media videos, producing high-quality corporate event highlight reels, or developing impactful nonprofit fundraising campaigns, our work consistently aimed to exceed expectations.

We are especially thankful for the relationships we’ve built with our clients. Your trust and collaboration have been the foundation of our success. Whether it was brainstorming creative concepts, filming impactful moments, or delivering polished final products, your partnership has meant the world to us.

Looking ahead to 2025, we are filled with excitement and ambition. We have big plans to expand our capabilities, embrace new technologies, and continue delivering exceptional videos that leave a lasting impact. As leaders in Houston video production, we can’t wait to embark on new projects and continue building relationships with our clients, both old and new.

To our clients, team, and everyone who has supported us along the way: thank you. Thank you for believing in us, for sharing your stories, and for allowing us to be a part of your journey. Here’s to an amazing 2024 and an even brighter 2025!

Happy New Year from all of us at Vast Whisper Productions!

Our Expertise in Houston Video Production

Our Expertise in Houston Video Production

At Vast Whisper Productions, we specialize in creating captivating videos that resonate with your audience and drive results. Here’s what sets us apart:

1. Tailored Approach

   • We understand that every client is unique. Our process begins with a deep dive into your brand, objectives, and audience. This ensures that the final product is not just a video, but a strategic tool that aligns with your goals.

2. Professional Quality

   • We use state-of-the-art equipment and the latest techniques to produce videos that meet the highest standards of quality. Our expertise in both blue and green screen filming allows us to create dynamic and engaging content.

3. End-to-End Service

   • From concept development to post-production, we handle every aspect of the video production process. This means you can focus on your business while we bring your vision to life.

4. Experience Across Sectors

   • Our portfolio includes work with nonprofits and corporate clients, each with unique needs and goals. This breadth of experience means we’re equipped to handle projects of any scale and complexity.

Contact Us

Ready to take your brand to the next level with professional video production in Houston? Contact us today to discuss your project and see how we can help you achieve your vision.

Here is why you should have a podcast in Houston

In the digital age, content is king, and video content reigns supreme. If you're a business or individual in Houston, Texas, looking to elevate your brand, there's no better time to start a video podcast. Video podcasts are a dynamic way to engage with your audience, build credibility, and expand your reach. Here's why you need a video podcast in Houston and how it can benefit your brand.

1. Houston's Thriving Business Environment

Houston is a bustling metropolis with a diverse and thriving business environment. With over 2.3 million residents and a strong economy, Houston offers a vast audience for your content. A video podcast allows you to tap into this market, reaching potential customers, partners, and clients who are actively seeking valuable information and entertainment.

2. Enhanced Audience Engagement

Unlike traditional podcasts, video podcasts provide a visual element that can significantly enhance audience engagement. People are more likely to stay tuned and absorb information when they can see the speaker's expressions and body language. This personal touch helps build a stronger connection with your audience, making your message more impactful.

3. SEO Benefits

Video content is a powerful tool for boosting your search engine optimization (SEO) efforts. Search engines like Google prioritize video content, especially from platforms like YouTube. By creating a video podcast, you can improve your website's ranking on search engine results pages (SERPs). Use relevant keywords such as "video podcast Houston," "Houston video production," and "Houston business podcast" to attract local traffic and improve your visibility.

4. Showcase Your Expertise

A video podcast is an excellent platform to showcase your expertise and establish yourself as an authority in your industry. Whether you're discussing industry trends, providing valuable tips, or interviewing other experts, a video podcast allows you to demonstrate your knowledge and build trust with your audience. This credibility can lead to increased business opportunities and client loyalty.

5. Leveraging Houston's Tech-Savvy Audience

Houston is home to a tech-savvy population that appreciates high-quality digital content. By producing a professional video podcast, you cater to an audience that values innovation and cutting-edge technology. This can set you apart from competitors and position your brand as forward-thinking and relevant.

6. Networking Opportunities

Houston's vibrant business community offers numerous networking opportunities. A video podcast can serve as a platform to connect with other professionals, influencers, and industry leaders. By inviting guests to your podcast, you can build relationships and expand your network, opening doors to new collaborations and partnerships.

7. Versatile Content

One of the greatest advantages of video podcasts is their versatility. The content you create can be repurposed across multiple platforms, including social media, your website, and email newsletters. This maximizes the value of your content and ensures a wider reach. Short clips from your video podcast can be shared on platforms like Instagram and LinkedIn, driving more traffic back to the full episode.

8. High-Quality Production Services in Houston

As a video production company in Houston, we understand the importance of high-quality content. Our team of experts can help you produce professional video podcasts that captivate your audience and elevate your brand. From pre-production planning to post-production editing, we offer comprehensive services to ensure your podcast stands out.

Conclusion

In a city as dynamic and diverse as Houston, a video podcast is a powerful tool to connect with your audience, showcase your expertise, and grow your brand. With the right strategy and high-quality production, you can leverage the many benefits of video podcasts to achieve your business goals. If you're ready to take your content to the next level, contact us today to start your video podcast journey in Houston, Texas.

PreProduction That wont break the Bank

How I approach preproduction has drastically changed over the past several months. I did not have a way to do preproduction for lower budget nonprofit and corporate video projects that wasn’t going to put me way over in hours. I used to create PDF documents for my treatments which for me would take a very long time. I would also try to storyboard the majority of the video by hand which was also very time consuming. I recently came across the glory that is Pinterest and a friend of mine introduced me to Adobe Spark and now everything has changed.

From Pinterest I am able to gather enough reference images from other filmmakers and create a short video from them. I am also able to make a treatment with them with Adobe Spark.

Here is the Adobe Spark treatment: https://spark.adobe.com/page/GATsFETwoapO8/

Screen shot from preproduction treatment on Adobe Spark

The main part I storyboarded and did preproduction for was the intro to the video. Here is the final video so you can see how it turned out.

Elevate Your Brand with Professional Video Production in Houston

Elevate Your Brand with Professional Video Production in Houston

Houston is not just the heart of Texas; it’s a thriving hub of innovation, culture, and opportunity. In such a vibrant city, standing out in the business landscape can be challenging. One of the most effective ways to capture attention and convey your brand’s story is through high-quality video production. Whether you're a nonprofit looking to inspire or a corporate entity aiming to engage, professional video services in Houston can elevate your message.

Why Video Production Matters for Your Business in Houston

1. Boost Engagement and Reach

   • Videos are the most consumed type of content online. They are versatile, engaging, and can be easily shared across platforms, helping you reach a wider audience. In Houston’s competitive market, a well-crafted video can set you apart from your competitors.

2. Enhance Brand Identity

   • A professionally produced video communicates your brand’s values, personality, and story more effectively than text or images alone. It’s an opportunity to showcase what makes your company unique in a visually compelling way.

3. Increase Conversion Rates

   • Videos can significantly improve your conversion rates. Whether it’s a product demo, a client testimonial, or a promotional piece, videos provide a powerful call to action that can drive sales and inquiries.

4. Improved SEO Rankings

   • Search engines love video content. Websites with videos are more likely to rank higher in search results. This means potential clients searching for video production services in Houston will be more likely to find your business.

Reach out to use today to schedule a free discovery call where we can review your goals and video ideas. After our meeting we will send you a free estimate and gameplan for you video project!

How to Use a Teleprompter For Video Production

What are TelePrompTers

A teleprompter allows someone the ability to read text that is delayed right in front of a camera lens. This gives the appearance of the presenter having memorized all of their lines while speaking directly into the camera. It is physically made up of a piece of glass with a special reflective coating that allows the camera to see through it while reflecting any words underneath it towards its subject.

When to use a TelePrompTer

A teleprompter allows the presenter to deliver lines from a script without the need to memorize them. It is a good idea to use one when the presenter is not a good speaker, has no on-camera experience, and needs to memorize a script or lines of content. It can also be beneficial for those who don’t have time to memorize an entire script or when you need to clearly deliver technical information. We have a longer blog post you can read here that goes into much more detail about this.

Using a teleprompter while the presenter looks off camera.

Ok so you know when to use it but how do you use it?

Practice Makes Perfect

Just because you are going to be reading your script off of a telepromter does not alleviate you of any pressure to practice practice practice! We have had to spend hours redoing take after take because a client was having difficulty reading the script they wrote. This was because they did not listen to us when we told them they would need to practice reading their script aloud until it came off naturally.

When you practice reading your script and have achieved sounding natural then you are done!

Typically the presenter does not write the script so the wording may be odd to them. When practicing the script this a good time to make any changes that will make if feel more natural to you.

Body Language is Key

Your body language conveys almost as much meaning as your words do. You will need to be able to focus on smiling, inflection, hand movement, and overall body language during filming all while being surrounded by lights, cameras, crew and anyone from your staff that is on set. This will be impossible for some if they are not familiar and comfortable with their script. But practicing before we film will make this easy and you can do it!

The Telepromter

We will be able to adjust teleprompter scroll speed to match your speaking and change the font to be a comfortable size.

Dont stress!

At the end of the day we just want you to feel comfortable on set and that will happen best if you prepare. On average we do around 3-5 read throughs of any script. No one is perfect and you will mess-up which is expected.

If you have any questions or need help planning your corporate or non-profit video production give us a call!

Our Post Production Process

I have a standard three revision process that is followed for every project. This includes a Narrative Draft, Revision 1, and Revision 2 and then Final Delivery. I have never had to charge extra for going beyond this three revision process so believe me when I say it works!

The first draft will be a Narrative Draft which will help us all agree on the layout of the story of the film or the messaging before we dive into the more creative items like adding b-roll and music. I usually place b-roll and add music to the Narrative Draft but it typically isn’t synced with the video since we haven’t agreed on the layout for the narrative yet.

Real quick, you might be asking what is B-roll. B-roll is secondary footage, often used as cutaway footage, to provide context and visual interest to help tell your story. Below are a few examples of b-roll from a testimonial project for 2nd MD.

Then we move to Revision 1 which addresses any other narrative issues and this is where I start placing b-roll and music more accurately.

Revision 2 typically does not include any changes to the narrative and this is where we start to finalize the video with color grading, audio leveling and finalizing any motion graphics (logo animations, lower thirds). If there are any other very minor changes after this then point I typically can do them for no additional charge. The only time I charge extra for an additional revision is if a narrative change is made after Revision 2.

One thing to note is that if we have done our proper preproduction then we should be able to nail the narrative of the video very quickly and not need Revision 2 to keep editing the narrative.

Final Delivery is when your video is delivered to you via Vimeo or Google Drive. I typically allow for very minor edits at this time if there is something in the video I missed but editing is typically completed at this point. I do allow for revisions beyond final delivery at an hourly rate.

We generally only allow 48 business hours and at most one week to receive feedback per revision before we consider it approved and signed off by the client. We then move on to the next edit. This is to keep the final delivery date on schedule as well as keep a project from spanning months, which in the end will have negative outcomes for both parties. We are flexible and if more time is required we must receive written notice of this. We consider a project closed out and approved by the client if 3 months span without communication.

We use Vimeo to host all of the videos and use their review page. Please add all of the comments to the Vimeo Review page that I will send you a link to. This allows for everyone involved in the revision process from your team to see the comments and for you to place comments directly on the video at the timecode where the change needs to be made. (see examples above and below)

After final approval of the videos we deliver them through Vimeo and Google Drive where they can be dowloaded.

RAW footage is never delivered unless specially scoped in a project. Please ask us more about this if you are wanting the RAW files at the end of the project.

The DJI Inspire 2

A few months ago we purchased the DJI Inspire 2 Drone with the DNG RAW and Proress License for our video production company. It has blown away our expectations with image quality. We have been filming for BakerRipley in Houston and shooting in 6K RAW. The image is outstanding.